“Now is the time for us to be loud, to be proud, to represent,” said Pereira, an honoree in the Legend category.
Among the attendees of the black-tie ceremony were four of the five Adweek Beacon Award winners—agency presidents at AKQA, Ogilvy, Widen+Kennedy New York and Portland—rapper, producer, DJ and philanthropist D-Nice and reps from McDonald’s, Mastercard, Google, Netflix and Intuit Mailchimp.
Winners, chosen by more than 50 elected judges, included LinkedIn, WhatsApp, The General Insurance. Honorees in non-competitive categories, picked by the Adcolor board of directors and partner companies, included music supervisor and producer Bernard Drayton and advocacy movements such as Asians in Advertising and CultureCon.
While the evening was heavy on high-profile star power from the marketing and advertising space, an educator from a small Southern town left an indelible impression in accepting the award for Adcolor Influencer.
Claudine James, who has an eye-popping 5.8 million global followers on TikTok, reminded the crowd that “teachers make all other professions possible.” She dedicated the honor to her grandchildren, her grandfather—who was not formally educated but pushed her to pursue her career—and “to all people around the world, young and old, who realize that we never stop learning.”
Check out the full list of winners and honorees below.
2023 Adcolor Winners
AD OF THE YEAR
“The Black Elevation Map” for Black & Abroad from agency Performance Art
ADCOLOR IN TECH
Ty Heath: Director, The B2B Institute, LinkedIn
ADCOLOR INFLUENCER
