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Agencies have multiple ways of wishing their employees, clients and communities a happy holiday season. From kind donations to humorous cards and inventive ways of giving, agencies everywhere put their own unique stamps on the holidays.
Adweek has gathered a few of these efforts, ranging from humorous to heartwarming and everything in-between. Of course, artificial intelligence is on everyone’s mind, as it was last year, so some shops decided to address the big elephant in the room with their own AI attempts. Enjoy, and happy holidays to everyone from all of us at Adweek.
Charitable giving
Zulu Alpha Kilo: “Donation Dodgers”
On the streets, most people dodge charity canvassers. Zulu Alpha Kilo made it worth the while of passersby to stop, giving them money just for being kind enough to talk with a canvasser. The point of the giving exercise was to tell people that kindness always pays, and the touching video displays that well. The video ends by saying that the Toronto-based agency, on behalf of its clients, partners and friends, made a generous donation to New York’s City Harvest, The Greater Vancouver Food Bank and the Daily Bread Food Bank in Toronto.
Havas Chicago: “The Donation Display”
Havas Chicago partnered with nonprofit The Night Ministry to support unhoused Chicagoans. At first glance, the display mimics the traditional holiday shopping showcase, but upon closer inspection, it reveals a harsher reality, that over 68,000 are unhoused in the Windy City. The campaign invites everyone to give a gift that helps the city’s most vulnerable neighbors access vital resources. The display is situated at 36 E. Grand Ave. in Havas Chicago’s lobby.
PMG: “Can-struction”
