Terri & Sandy: “12 Days of Vasectmas”
Terri & Sandy sees the right to a safe, legal abortion as a crucial aspect of women’s freedom and empowerment, so this year, the agency’s holiday message is dedicated to the men of the world, because they have the power to impact our reproductive rights with a simple snip. The agency partnered with Ooze House of Music on the project, and it made a holiday donation to Planned Parenthood.
AI for the holidays
Team One: “UnCringeMas”
While holiday caroling is a seasonal tradition, not every voice is fit for belting out a tune on pitch. Agency Team One has the solution. “UnCringeMas” is an AI harmonizer that allows users of all singing abilities to drop a pitch-perfect holiday song of their own. It was created in partnership with production studio PXP.
M Booth: “Holiday Cardi”
The M Booth “Holiday Cardi” builds personalized digital holiday sweaters. Powered by AI, guests fill out personal prompts about food, drink and animals to get a uniquely designed sweater that captures each user’s seasonal favorites. Additionally, M Booth is taking the warmth that holiday sweaters bring in real life by donating to New York Cares to fund warm sweaters and coats for New Yorkers.