“We thought it’d be fun to contrast all of the things Uber Eats can deliver with the deep internal desires that they can’t,” said Alyssa Cavanaugh and Phil Fattore, Special US creative directors. “Using inner monologues felt like a natural way to highlight that juxtaposition, and it’s a great way to hear Helen Mirren wonder what her neighbor looks like naked.”
CREDITS:
Brand: Uber Eats
Vice president, global marketing: David Mogensen
Global executive creative director: Danielle Hawley
Head of marketing, North America: Georgie Jeffreys
Head of integrated marketing campaigns, North America: Liza Keller
Global creative director: Ecole Weinstein
International creative director: Viktor Jacobsson
Social and digital marketing lead: Kaitlyn Mendoza
Head of growth & engagement: Ana Lazareff
Integrated marketing campaign manager: Meg Fortier
Senior communications manager: Lexi Levin Mitchel
Agency: Special US
Partners / Executive creative directors: Matthew Woodhams-Roberts, Dave Horton
Partner / CEO: Cade Heyde
Partner / Chief strategy officer: Kelsey Hodgkin
Partner / Chief production officer: Vic Palumbo
Creative directors: Phil Fattore, Alyssa Cavanaugh, Alice Blastorah
Associate creative director: Ryan Siepert
Senior art director: Chichi Motanya
Senior copywriter: Maddi Wagner
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