HP has said that it plans to place a “relentless focus on driving profitable growth” next year while reducing its structure costs.
“Under his leadership, we successfully reintroduced HP to the world, grew revenue and market share, and enhanced our reputation as one of the world’s most trusted brands,” president and CEO Enrique Lores said. “We have a big opportunity to further strengthen our capabilities in ways that drive business growth, support local markets, enhance our brand narrative and, ultimately, foster lifelong relationships with our customers.”
One initiative Lucio will be charged with building prominence for will be HP Amplify for All which went live at the beginning of November. It brings together all HP solutions and services into the HP Amplify Program to support the needs of its partners, including distribution partners, through a unified global platform across 48 countries.
Diego Scotti, executive vp, general manager, consumer group and global marketing and communications, PayPal
Having left Verizon after eight years as the telecommunications company’s CMO, Scotti quickly reemerged at online transaction platform PayPal.
The high-profile marketer has been charged with developing PayPal’s consumer products and services together within a customer experience and value proposition, while leading its global marketing and communications to grow brand awareness and use of PayPal and Venmo.
According to its third-quarter results from November, PayPal saw total payment volume grow by 15% to $387.7 billion, with 6.3 billion payment transactions (up 11%) made during that period. Despite that, the company also revealed that it held 428 million total active accounts, compared with 432 million during the previous year—a decline Scotti will be charged with helping reverse.
“We are redesigning PayPal with our customers at the center and creating an environment that unleashes our teams to move with speed and build the best possible products and experiences to meet their needs,” explained Alex Chriss, recently appointed president and CEO of PayPal, when announcing this hire.
Last year, Scotti also became chair of the Ad Council board, which will see him work with the nonprofit’s executive committee, the governing body of its board and Ad Council leadership to further the organization’s mission of addressing America’s critical social issues.
Tressie Lieberman, CMO, Yahoo
