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Huge Promotes Lisa De Bonis to CEO, Replacing Mat Baxter

But last July, the agency announced a restructuring and a merger of its “client pods,” which were central to the original revamping effort. In Farmer’s book, he described the pod structure as collaborative, bringing together groups of individuals from different disciplines to create better outcomes for clients.

Multiple rounds of layoffs followed as the organization overhauled its talent to match how it was moving away from advertising and into more consulting work across a number of areas.

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